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From Print to Patch to His Own ‘Indie’ Site — A 25-Year Saga
Steven Jack left the AOL’s Patch in the first round of layoffs – in August 2013, before the company sold majority ownership in its financially besieged community news network to Hale Global in January...
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It’s Been a Long Slog, but Digital News Publishers Are Beginning to Innovate
News publishers get beat up regularly for not making a successful journalistic transition from their palmy print days to the hotly competitive digital era. And they certainly deserve it. But I think...
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Life After Patch: Finding Success in Community Publishing as a One-Person...
Two years ago, the convulsive changes at Patch and Aol’s sale of its long-troubled community-news network to Hale Global prompted a number of Patch editors and reporters who were let go to found their...
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Parse.ly’s Audience Analytics Help News Sites Make Stronger Case to Advertisers
Community news sites face increasingly tougher sales with potential advertisers. Businesses, right down to the local pizzeria or dry cleaner, have many more digital choices than they used to when it...
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As 10-Year Mark Approaches, West Seattle Blog Sticks to Profitable Basics
In December 2005, West Seattle Blog was just what the name suggested — a new blog, a “personal project,” in the words of co-founder Tracy Record, with no news or advertising. A major windstorm that...
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How Local Publishers Can Use Email Newsletters to Monetize their Audiences
As publishers look for new ways to monetize their audiences, email newsletters have moved to center stage. At the Washington Post, more than 75 vertical-specific newsletters are written by a team of...
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Street Fight Staff and Friends Predict 2017’s Top Stories (Part Two)
As 2016 draws to a close, we’ve once again asked Street Fight staffers and columnists to look into their crystal ball and offer prognostications for what they thought will be the biggest story (or...
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Facebook Talks About Its ‘Shared Future’ With Local News Publishers
Column inch by column inch, news publishers are being devoured by Facebook and Google. At least that’s the way it looks in the headlines. The predicament was summed up in the recent BuzzFeed article,...
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How Facebook Turns ‘Likes’ Into Dollars Right Down to the Local Level
Facebook calls itself a technology company, but it builds community, and very effectively, in ways that local news providers can’t. The social platform’s mission is “to bring the world closer...
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